Zoined Insights

A guest article by Sectools and Zoined on turning footfall data into better everyday decisions

Margins are under pressure, customer behavior is shifting fast, and data is piling up. Express Retail sat down with Erik Marroni Teir, Head of Sales and Marketing at Zoined, to discuss the company’s origins, why traditional reporting tools fall short, and how retailers from single stores to global chains are rethinking analytics.

Zoined’s 2024 NPS is 35 from 212 responses, placing it above the average SaaS NPS score and ahead of key B2B SaaS NPS benchmarks. While lower than past years, the team stays focused on adding value and driving customer success.

In this blog post, our guest blogger Jim Laube (Founder & CEO of RestaurantOwner) will give you a short introduction to the concept of Prime Cost, one of the most important key performance indicators for your restaurant.