Unified NetSuite ERP Reporting with Zoined Retail Analytics

About Work World

Work World is the largest specialty retailer of workwear, work boots, and work gear in the Western United States. The company operates 30+ stores under the Work World, Whistle Workwear, and Willy’s Discount Workwear brands, serving customers across California, Nevada, and Washington, alongside a growing e-commerce business. 

Founded in 1990 in California, Work World has expanded both organically and through acquisitions, including Whistle Workwear and Willy’s Discount Workwear in 2021. In recent years the business has continued to scale under Gart Capital Partners, adding locations and deepening its regional presence. 

The Challenge

Work World’s existing NetSuite ERP handled day-to-day operations well, but the company lacked an easy way to turn that data into clear, shareable insights. When the team explored analytics options, most alternatives came with steep trade-offs.

Some providers required a separate and costly data-warehouse solution, adding both expense and complexity. Others skipped a data warehouse entirely, risking performance issues once large volumes of sales and merchandising data were involved. A few options would have demanded heavy in-house technical support just to maintain the reporting platform.

Work World needed a single, reliable analytics system that could connect directly to NetSuite, deliver high-performance reporting even at scale, and stay simple enough for non-technical users across its 35+ stores to use confidently every day.

The Turning Point and Adoption

After reviewing several analytics options, Zoined Retail Analytics stood out for being complete yet uncomplicated. Its integrated high performance data warehouse removed the need for a separate database or external BI stack, while the licence free access model allowed Work World to extend reporting visibility to around 100 employees without expanding costly ERP licences.

“A significant advantage of partnering with Zoined Retail Analytics is the cost saving benefit. We can deploy the analytics solution to a much larger user base without purchasing expensive individual user licences.”

says Chris Hildreth, Head of Technology at Work World. Once selected, rollout was rapid. Zoined Retail Analytics connected directly to NetSuite ERP, and the core data sources were flowing within a day. Training sessions focused on using dashboards effectively rather than learning complex analytics. Store managers and department leads were first to adopt the tool, followed by merchandising and operations teams.

Because the interface was intuitive, onboarding was quick and consistent. Even non technical users could navigate shared dashboards, apply filters, and drill into results without risk of changing the underlying metrics. Within the first week, daily reports and on demand insights were already replacing manual compilation.

Today, teams open the same shared dashboards on any device to review sales, product performance, and category trends. The consistent structure of metrics across all brands and stores ensures that everyone, from headquarters to shop floor, is working from one reliable set of numbers.

Results and Impact

With Zoined Retail Analytics in place, Work World gained the clarity and speed it had been searching for. Today, performance data flows directly from NetSuite ERP into one shared view for everyone, giving leadership and store teams the same trusted view across every location.

The built-in data engine keeps reporting fast even when analyzing large volumes of data from NetSuite ERP and other connected systems. This stability has allowed Work World to blend in new data sources, including weather insights, visitor counts, and workforce management metrics, giving a fuller picture of each store’s performance and the factors driving it.

“The inclusion of a high performance data warehouse enables us to integrate other data sources and ensures that reporting query performance remains high even when analyzing large volumes of data.”

says Chris Hildreth, Head of Technology at Work World. By extending access to around 100 employees without expanding ERP licences, the company reduced costs while empowering teams across more than 35 stores. Store managers and operations staff now check performance from any device and act the same day instead of waiting on weekly reports.

One store manager described the shift simply:

“It’s easy to see what’s working right now and what isn't. That changes how we plan the next day.”

For a company built on pace and precision, real-time retail analytics has become part of the daily rhythm. Every team speaks the same language of data, with confidence that the numbers behind each decision are consistent and current.

Takeaways for Other Retailers

Work World’s experience shows how connecting NetSuite ERP with Zoined Retail Analytics can turn complex reporting into everyday visibility. For multi-location retailers, three lessons stand out:

• Keep data together. A unified data warehouse removes the need for separate tools and maintains performance even as data volumes grow.

• Widen access early. Shared dashboards without per-user licences let every role, from store manager to leadership, see progress in real time.

• Prioritize usability. An intuitive interface shortens onboarding time and helps non-technical teams act on insights immediately.

Conclusion

For Work World, Zoined Retail Analytics has become more than a reporting tool. It is the foundation of how the company runs its multi-brand retail network each day. Reporting that once sat in silos now flows directly from NetSuite ERP into one clear, consistent view for everyone.

“Zoined Retail Analytics offers us a unique view of our operations. The ability to integrate weather, visitor, and workforce data helps us gain a more complete picture of performance. We highly recommend Zoined for their exceptional product and services.”

remarks Chris Hildreth, Head of Technology at Work World. The company continues to build on this foundation, adding new data sources and refining KPIs to track what matters most in each location. With reliable, real-time reporting and effortless onboarding, Work World sees Zoined Retail Analytics as a long-term partner in scaling efficient retail operations.

Explore how Zoined Retail Analytics can extend your NetSuite ERP reporting.